House Of Garmsvilleis the uber cool London-based brand better known abroad than in the UK. Run by man-about-town and writer Jason Jules (Inventory/ GQ Style/ A La Champ Fest) the label has been around for three years dropping limited edition product in some of the worlds best select stores – including Beams, Journal Standard and Edifice in Japan. This limited edition sweatshirt in grey, called The King's Sweatshirt, like all HOG sweats boasts a text based graphic and first appeared in Colette, Paris last year where it sold out.